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Emotional Intelligence Model
Our Emotional Intelligence Model is based on 3 dimensions
Topicx Emotional Intelligence engine interacts with your customers using conversational techniques and AI to increase the engagement and involvement of the subjects and encourage them to share authentic information.
Customer Motivations Analysis
Topicx uses advanced NLP models to analyse respondent intent, motivations and emotions at scale and grouped your customers based on their consumer psychological profile.
You will get an advance categorization of your customers based on their psychology and buying intent so you can easily communicate the right message to the right customer.
Who Are My Users?
- Which Coffee Types should you offer as per your customers?
- Who are the early adopters of your new running shoes?
- What type of messaging campaigns will work best for different customers?
- Who would be interested in your expended travel insurance?
Find out who are your buyer personas and how to appeal to them based on scientific behavioral models in 48 hours
Types of Research
- Drivers of brand perception
- Underlining Reasons for consumer choices
- Discovery of new attitudes and trends
- Drivers of feelings & perceptions generated by the ad
- Drivers of Positive/ Negative reaction
- Perceived product benefits
- Perceived product usage
- Drivers of purchase
- Overcome survey fatigue
- Extract unique insights
- Close the loop for personalized experiences